Privacy Policy

At The Bay Tree Alton, we are committed to protecting your privacy. This policy explains how we collect, use, and safeguard your personal information in accordance with the UK General Data Protection Regulation (UK GDPR).

1. Information We Collect

We may collect the following types of personal information:

Name, address, email address, and phone number
Payment details (processed securely via third-party platforms such as Bookalet or Booking.com)
Booking details and preferences
Any special requirements (e.g., dietary, accessibility)

2. How We Use Your Information

We use your information to:

Confirm and manage your booking
Communicate with you before, during, and after your stay
Provide requested services (e.g., breakfast preferences or room requirements)
Meet legal and regulatory obligations

3. How We Store and Protect Your Information

Your data is stored securely and only for as long as necessary to fulfill the purposes outlined in this policy. We implement appropriate technical and organisational measures to protect your information from unauthorised access or disclosure.

4. Third-Party Services

We use third-party booking platforms such as Bookalet and Booking.com. These platforms handle payments and also collect data under their own privacy policies. Please review their terms separately.

5. Your Rights

You have the right to:

Access the personal data we hold about you
Request correction of incorrect or outdated information
Request deletion of your data (subject to legal and contractual obligations)
Withdraw consent for future communications

To exercise any of these rights, please contact us.

6. Cookies

If you visit our website, we may use cookies to enhance your browsing experience. These cookies collect anonymous data such as browser type and usage patterns. You can control cookie preferences through your browser settings.

7. Policy Updates

We may update this policy from time to time to reflect changes in our practices or legal obligations. The most recent version will always be available on our website.

Please contact us if you have any questions about this policy or how your data is handled.

The Bay Tree, Alton, Staffordshire, UK